Pantone 2012 Color of the Year: Tangerine Tango

in Design

Pantone, provider of professional color standards for the design industries has chosen PANTONE® 17-1463 Tangerine Tango as the color of the year for 2012.

In 2011, Honeysuckle was chosen to, “encouraged us to face everyday troubles with verve and vigor.” This year’s choice, Tangerine Tango is described as,“a spirited reddish orange, continues to provide the energy boost we need to recharge and move forward.”

Leatrice Eiseman, the executive director of the Pantone Color Institute® describes the 2012 choice as, “Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it. Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”

For more information visit the Pantone website at

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